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Sunbit Selected as Preferred Consumer Financing Partner on the Service Drive by Ken Garff

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Sunbit, a leading financial technology company, has been selected by Ken Garff Automotive, as its preferred consumer financing technology partner for its parts and services departments. This extends Ken Garff’s initial program with Sunbit to the entire family of Ken Garff dealerships in Utah, Texas, Iowa, Michigan, Nevada and California. Sunbit’s technology allows customers the option to split their bills into flexible monthly payments at Ken Garff’s more than fifty national service and parts departments.

In the initial rollout of Sunbit at Ken Garff’s 12 dealerships in California, Sunbit technology powered delivery of an over 90% approval rate. The fast application experience and fair rates helped customers get the work they needed done in the dealership right away.

“We couldn’t be more pleased to move forward with a nationwide rollout to Ken Garff dealerships,” said Tal Riesenfeld, Head of Sales of Sunbit. “We knew that it was critical for dealerships to have a solution that is quick and easy to offer, accepts a vast majority of customers and provides fair rates to customers and dealerships alike. Ken Garff was an early adopter in 2016 with a vision for offering a better financing solution to its customers. We’re pleased that after the strong, proven performance in California, we are strengthening our partnership to offer the best in-dealership solution to customers across the country.”

Dax DeRop, VP, Dealership Operations at Ken Garff Automotive Group, said, “Parts and service costs are important for any automotive group, and here at Ken Garff we are thrilled to offer our customers access to Sunbit. They’re the right consumer financing technology partner for us. And they’ve proven to be a valuable solution for customers.”

Developed to serve consumers across the entire credit spectrum, from super-prime to sub-prime, the Sunbit platform relies on best-of-breed, proprietary machine learning technology to develop personalized underwriting solutions that result in transparent, fair rates for consumers. The platform is focused on in-store, point of sale transactions across the $235 billion financeable brick and mortar market.

About Sunbit
Sunbit is a financial technology company that leverages data-driven, machine learning algorithms to help create fair, transparent and flexible financing options at the retail point of sale. Sunbit’s technology offers a sub-30-second application and approval process, and serves customers across the credit spectrum.

About Ken Garff Enterprises
Ken Garff founded his automotive business in downtown Salt Lake in the year 1932 upon principles of honesty, integrity and personalized customer service. Ken was extremely community oriented and best known for his personal dealings with customers.

View the press release on PRNews at this link.

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