Sunbit Co-Hosts Webinar with Review of Optometric Business

The Battle for Optical Sales is On: Local Eye Care Professionals vs. E-Commerce

Eyewear Webinar

By 2023, e-commerce is forecasted to account for 21% of optical sales.* If you own or work in an optical practice, this means the Warby Parkers of the world are taking a larger piece of the pie (aka filling your prescriptions).

It’s time for traditional optometry practices to take action, protect their ground and grow their businesses.

COVID-19 stay-at-home policies have pushed more people to adopt e-commerce faster than expected. Now that consumers are slowly returning to physical stores, they’re expecting the same experiences they get online.

From working closely with successful optical practices, we’ve seen that there are two things independents can do to win this battle and generate more business.

Don’t miss this webinar to learn:

  • What you can take from e-commerce trends to modernize your in-store patient experience and improve your capture rates.
  • How to lean into the competitive advantage of old-fashioned human-to-human relationships.

The webinar features Lisa Rollins, Co-Owner of Optical Matters in Colorado, Dr. Benjamin Thayil, Owner & Optometrist at Lifetime Vision and Eye Care and Dr. Garry Collins, Owner & Optometrist at The Collins Eye Center.

Watch the full recording of the webinar on Review of Optometric Business.


*Statista Consumer Market Outlook

Related Posts

Dental, Eyewear, Press, Retail
Weave, Sunbit Partner to Bring Buy Now, Pay Later Options to Small Healthcare Practices
Innovative partnership will integrate Sunbit’s BNPL technology with Weave’s patient communications platform LEHI, Utah–(BUSINESS WIRE)–Weave (NYSE: WEAV), the all-in-one customer (...)
Auto, Dental, Eyewear, Press, Technology
Majority of US Consumers Want Access to Buy Now, Pay Later (BNPL) for Necessary Purchases
PRWeb A Harris Poll survey commissioned by Sunbit found that consumers overwhelmingly report positive sentiments following BNPL use, with those (...)
Eyewear, Press
Buy Now, Pay-Over-Time Helps Expedite In-Store Eyewear Purchases
Vision Monday One of the more pronounced trends to emerge strongly as a result of the COVID-19 pandemic has been (...)
We use cookies on this site to enhance your user experience. By using our site, you acknowledge that you have read and understand our policies.